Creative direction and production for Snap’s 2023 International Friendship Day campaign.
Directed and produced a mini-documentary that pulls back the curtain on what it takes to bring Snap’s annual partner summit to life.
Directed and produced a video that announced new safeguards for teens on Snapchat. Launched as part of a larger trust and safety campaign that aims to educate and inform parents of teens who are active on the platform.
Snap partnered with SoFi Stadium and Hollywood Park to bring Snapchat Lenses to arena screens, turning “Kiss Cam” moments into unforgettable AR experiences. Directed and produced by me, this behind-the-scenes video captures the hard work and creativity that brought this innovative product to life.
Meet the developers leveraging Snap AR to build a better reality.
I revamped Snap’s internal On The Road video series, starting with the Paris office. This series captures the company’s global presence by meeting the people, places, and projects that are making an impact in each region.
What went into creating Snap’s friendly flying camera? I worked with Snap Lab and Marketing team members to capture an exclusive look at how Pixy was conceptualized, developed, and how it will be marketed to consumers around the world.
I conceptualized, directed, and produced a new video series called Teammates, where team members across Snap get quizzed on how well they know each other’s work habits, preferences, and the projects they’ve enjoyed working on together. This series is intended to boost morale and promote cross-functional collaboration throughout the company, consistently performing well in our weekly newsletters.
For World Photography Day, I met with Sana Khawaja, a UX Researcher on Snap's Camera team. She and the team reimagine how we understand the world, and the world understands us, through Snapchat's camera. I produced a short video that explores how her work helps make Snapchat's camera more inclusive.
With the launch of Snapchat for Web, I directed and produced a virtual tour of the new interface, interviewing members of the core Snapchat for Web team about the massive cross-functional effort that brought this product to life.
Forrest McGill (Wattis Senior Curator of South and Southeast Asian Art and Director of the Research Institute for Asian Art) delves into why this base for a water pipe (hookah) is one of his favorites from the permanent collection.
Featured in NPR
The debut trailer for After Hope: Videos of Resistance, an exhibition that consists of more than fifty short, single-channel videos, drawn from recommendations by artists, curators, and organizations across the world.
Promotional walkthrough video for the special exhibition Changing and Unchanging Things: Noguchi and Hasegawa in Postwar Japan.
Curator Abby Chen walks us through the new slate of contemporary exhibitions on view at the Asian Art Museum.
2019-2020 was a year of transformation for the Asian Art Museum. We shared art that connects the ancient with the contemporary and collaborated with artists who know how to blend traditional forms with modern materials.
A promotional web and tv ad for the world-famous immersive experience TeamLab: Continuity.
Focusing on a single subject at a time, each Art Escapes is a 20-minute virtual tour led by an expert who shares insights into millennia of craft and creativity and reveals the stories behind the art.
Curator Hyonjeong Kim Han walks us through the development of Korean ceramics in the third episode of this 12-part video series.
Curator Jeff Durham discusses how Tibetan Buddhists use a wide range of ritual artworks, including this bronze trident, to shape meditative experiences.
Pocket-sized artworks never fail to fascinate. Explore the enduring appeal of intricately carved netsuke (mini-sculptures in ivory, horn, and bone), delicately inlaid inro (small boxes designed to hang from a kimono belt), and sophisticated sword fittings from Japan.
Filmed a process video for Garren Sean’s new single “Close”
Promotional short-form video for Changing and Unchanging Things: Noguchi and Hasegawa.
Promotional video for the museum’s virtual New Year Bell Ringing Ceremony. Eri Takahashi shares how the bell will be struck 108 times to usher in the New Year and curb the 108 mortal desires (bonno) that, according to Buddhist belief, torment humankind.
Promotional/safety video for the reopening of the Asian Art Museum. After being closed for nearly seven months due to the pandemic, the museum welcomed back visitors to enjoy art in a safe environment.
Hyonjeong Kim Han, the Associate Curator of Korean art, talks about the hidden gems in this Chaekgoeri, including the artist's hidden signature.
World-famous tattoo artist Taki Kitamura discusses how 200-year-old artworks from Edo period Japan still inspire his freshest tattoos.
Formatted for all social channels including Instagram, Instagram Story, Facebook, Twitter.
Hair is important in cultures worldwide and holds different meanings. Often times, a drastic haircut can signify a readiness for change. Hear how this Buddha-to-be cut his hair as a sign of renunciation.
1 year of construction, 5,500 hours of conservation and 6,000 years of history. This behind-the-scenes video was displayed on digital signage throughout the museum.
In March 2018, the Asian Art Museum opened a cafe experience called Sunday at the Museum. The revamped dining space is a collaborative space between chef Deuki Hong of Sunday Bird and the popular boba chain Boba Guys. Video featured in Lonely Planet.
The Daily Cal speaks to local artist and student Simon Tran, also known as "Ghost Ghost Teeth" about his paintings, sources of inspiration, and cultural background.
Spoon University is partnering up with Food Network Magazine for their upcoming Food Network in Concert event this September 20th at the Ravinia in Chicago. Food Network stars including Anne Burrell and Jeff Mauro will converge with music stars such as John Mayer and Phillip Phillips for a day filled with great food and music.